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Archive for July, 2008

Use your website statistics

July 31, 2008

Ok, so web statistics are standard with most hosting packages and most people ask about them but they rarely ever actually USE them. 

You may be one of these people.  I would highly recommend that you start to look at your web stats before you spend 1 more dollar marketing your website.

Your webstats will tell you the following minimally and probably a whole lot more:

  • How many UNIQUE visitors you have. Forgot about hits, those days are long gone
  • Which pages people are visiting
  • Which search engines have visited your site, when and how often
  • What people are searching for within google, yahoo and it actually shows you which search terms they used to find your website
  • It shows you which geographies are searching for your site
  • You can also see which pages are visited the most frequently which helps you know what information people are either interested in or identifies which links are setup more prominently on your site. if you have a page getting little traffic, then you will surely want to talk with your web master and work to promote those pages.

Website statistics provide real data about your website and tell you exactly what is happening. it does not lie to make you feel good and always tells the truth so before you spend another dollar on marketing find out what is really going on on your website and market intelligently to your prospects based on what you know rather than guessing.

Check them at least weekly!

 

I have an idea, what’s next?

July 22, 2008

If you’re like many other like minded individuals who have a business idea and want to take it to the web to realize the millions of browsers and potential prospects to embrace your idea but you have no idea on where to start, this article is for you.

I’ll be brief and five you the abc’s of how to get started and an overview of the process.

The very first thing you will need to establish your website is a domain name. You can visit here to register your domain name: http://www.ebizsitedesigns.com/domain_registration.htm

Secondly, you will need to establish web hosting. Web hosting can be provided on either a windows or linux server which probably means very little to you. You will want to ask your web designer to assist you in this decision.

Aside from those two basic items you will want to begin the web design process and start choosing a web design company.  You will want to ensure you have checked their background through services like the better business bureau.  Ebizsitedesigns has a clean better business bureau record and is an accredited member of the bbb in satisfactory rating. You will then want to ensure that they have phone availability during regular business hours.  There are many web design companies that APPEAR to be legitimate when in truth they are fly by night freelance web designers who may very well disappear with your hard earned seed capital tomorrow with no heads up and no remorse.  This is why its important to choose a company that has been around for years with a credible portfolio, references and solid cutomer support.

In addition, you will want to ensure you get a satisfaction guarantee. There are many firms out there limiting you in concepts you can see and revisions you receive once you have confirmed a project. Buyer beware, web design is a shady business and you can easily be taken for your money.  Come and ask the pros how to get started.  We have the experience to lend solid advice given your current situation as we have seen thousands of customers who are looking to either start or grow their online presence. Leverage that experience and contact us today! Click here to learn more about our web design company: http://www.ebizsitedesigns.com/index.htm

I have a website, now what?

July 22, 2008

What is a great website without traffic? This same question is synonomous with having a great retail store yet no one visits and worse yet, no one knows it exists! What if they did know? What if you were able to get a primetime store location and now suddenly you have visitors who are interested in buying your products, your services?  What if you could get that primetime placement?

EbizSiteDesigns has proven experience in optimizing your site and your business for search engine marketing leveraging several techniques including search engine optimization, pay per click marketing and public relations.

Our solutions are so effective because your website that was otherwise non-existent can get new QUALIFIED traffic to your site today!  We then follow this up with a long term strategy through our search engine optimization program.  We have proven results optimizing for key phrases and keywords that are coveted on the web.

You can quickly see the value of google and yahoo pay per click programs by simple viewing our return on investment (ROI) calculator here: http://www.ebizsitedesigns.com/ppc_roi_calculator.htm

In short, we drive qualified traffic to your site within 24 hours and develop a long term strategy to ensure your success in your online ventures.